1. Introduction

Morabito Lawn & Tree Care ("Company," "we," "us," or "our") operates the website located at www.morabitolawnandtreecare.com (the "Site"). This Privacy Policy describes how we collect, use, disclose, and safeguard personal information obtained from visitors to the Site and individuals who submit information through our online forms. By accessing or using the Site, you acknowledge that you have read and understood this Privacy Policy.

This Privacy Policy does not constitute legal advice. If you have questions about your specific legal rights or obligations, you should consult a qualified attorney.

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2. Information We Collect

We collect personal information in the following ways:

• Contact Form
  When you submit an inquiry through the contact form on our Site, we collect your name, email address, phone number, and the content of your message.

• Employment Application Form
  When you submit an employment application through the Careers page on our Site, we collect your first and last name, email address, phone number, street address, city, state, zip code, desired position, available start date, desired pay and pay type, desired employment type (full-time, part-time, or seasonal), and your responses to eligibility and licensing questions, including whether you are legally authorized to work in the United States and whether you hold a valid Commercial Driver's License (CDL) or standard driver's license.

• Automatically Collected Information
  When you visit the Site, certain information is collected automatically through cookies, pixels, and similar tracking technologies. This may include your IP address, browser type, operating system, referring URLs, pages visited, time spent on pages, and other usage data.

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3. Third-Party Analytics and Tracking Technologies

We use the following third-party services on the Site, each of which may independently collect data about your use of the Site subject to their own privacy policies:

• Google Analytics
  We use Google Analytics, a web analytics service provided by Google LLC, to analyze Site traffic and user behavior. Google Analytics collects data such as your IP address, browser type, pages visited, and time on site. You can learn more about Google's data practices and opt out at: https://tools.google.com/dlpage/gaoptout.

• Meta Pixel (Facebook Pixel)
  We use the Meta Pixel, provided by Meta Platforms, Inc., to measure the effectiveness of our advertising, understand actions taken on the Site, and deliver targeted advertisements on Facebook and Instagram. The Meta Pixel may collect data including your IP address, browser information, and pages visited. You can learn more about Meta's data practices and manage your preferences at: https://www.facebook.com/privacy/policy.

• Wix Analytics
  Our Site is built on the Wix platform. Wix Analytics collects information about Site visitors, including traffic sources, page views, and user behavior, to help us understand how visitors interact with our Site. Wix's privacy practices are described at: https://www.wix.com/about/privacy.
   

4. How We Use Your Information

We use the personal information we collect for the following purposes:

• To respond to inquiries submitted through our contact form

• To process and evaluate employment applications submitted through our Careers page

• To send transactional communications, including appointment reminders and service-related notifications, via email or SMS

• To send marketing communications, including our email newsletter and promotional SMS messages, to individuals who have provided consent to receive such communications

• To analyze and improve the performance and functionality of the Site

• To measure the effectiveness of our advertising campaigns

• To comply with applicable legal obligations

 

5. SMS and Text Message Communications

Morabito Lawn & Tree Care sends text message updates and responses to customers about pricing and products offered at www.morabitolawnandtreecare.com. We respect your privacy and use information you provide solely to send and respond to your mobile messages.

• Transactional SMS
  By providing your phone number through our contact form, you agree to receive transactional text messages (SMS) from Morabito Lawn & Tree Care, including visit reminders and other service-related communications. You may opt out at any time by replying STOP to any message. Message and data rates may apply. Message frequency varies. Reply HELP for assistance.

• Marketing SMS
  You may separately consent to receive marketing SMS messages from Morabito Lawn & Tree Care by checking the applicable opt-in box on our contact form. If you consent, you may opt out of marketing SMS at any time by replying STOP MTK to any marketing message.

• Data Sharing and Privacy
  We do not sell or share your phone number or mobile information with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent are not shared with third parties and are exempt from any data-sharing arrangements. We may share mobile information with platform providers, phone companies, and other vendors solely as necessary to deliver messages on our behalf. We may also disclose information as required to satisfy legal, regulatory, or governmental requests, to avoid liability, or to protect our rights or property.

 

6. Email Marketing

If you submit our contact form, your email address may be added to our marketing email list and used to send our newsletter and promotional communications. You may opt out of receiving marketing emails at any time by clicking the unsubscribe link included in any marketing email or by contacting us directly using the information provided in Section 10 below.

 

7. Disclosure of Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

• Service Providers
  We may share your information with third-party vendors and service providers that perform services on our behalf, including website hosting (Wix), field service management (Jobber), and analytics providers (Google, Meta, Metricool). These parties are authorized to use your information only as necessary to provide services to us.

• Legal Compliance
  We may disclose your information if required to do so by law, regulation, or legal process, or if we believe disclosure is necessary to protect the rights, property, or safety of Morabito Lawn & Tree Care, our customers, or others.

• Business Transfers
  In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction.

 

8. Data Retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including to respond to inquiries, evaluate employment applications, comply with legal obligations, and resolve disputes. Employment application information is retained for a reasonable period following the closing of a position or the conclusion of the hiring process.

 

9. Children's Privacy

The Site is not directed to individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take steps to delete such information promptly.

 

10. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights with respect to your personal information, including the right to access, correct, or request deletion of information we hold about you. To exercise any of these rights, or to ask questions about our data practices, please contact us at:

Morabito Lawn & Tree Care Hudson, New York Phone: 518-567-7150 Email: morabitolawncare@gmail.com

We will respond to requests within a reasonable timeframe. We do not discriminate against individuals who exercise their privacy rights.

 

11. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

 

12. Security

We implement reasonable administrative, technical, and physical safeguards designed to protect the personal information we collect from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

 

13. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. When we do, we will revise the "Last Updated" date at the top of this page. Your continued use of the Site following any such changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this page periodically.

 

14. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

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Morabito Lawn & Tree Care

3779 US-9

Hudson, New York

Phone: 518-567-7150

Email: morabitolawncare@gmail.com